008

The City Gallery

Added On: 29th February 2008

Summary:

What
'A story without end' Leicester Bombay

When
1999/2000

Where
City Art Gallery Leicester

Approach
To use culturally diverse product to help diversify the audience for the City Gallery and capture data on the Asian Audience Development initiative - and foster collaborations between residents of Leicester and Bombay /Mumbai

Key features

  • Artistic programme shaped by participants
  • A steering group to shape the audience development aspects
  • Delivery involved initiating new partnerships
  • Involvement of leading South Asian arts practitioner
  • Special web site
  • Six months project development from engagement of school to exhibition
  • Strong links with Asian press

Challenges

  • Perhaps an over ambitious project - technical demands were considerable at the time.
  • A key member of the delivery team left during the project

Impact
Appears to have helped cement ongoing relationships between some project partners and findings are informing other work by the gallery - 1,329 people attended, predominantly South Asian

Funding
£6,046 New Audiences

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